Monday, February 13, 2012

Type and Destruction [reading response]

I somewhat agree with Zuzana Licko in that no type face is inherently legible, but our familiarity with a face accounts for its legibility. Although, when I think about reading almost any sans serif font for the first time (pretending, for instance, that I haven't ever seen Helvetica) next to some other more ornate font that I also have never seen before, I am of the belief that I would be able to read the sans serif faster and with greater ease than the other. But then...maybe that's only a sign of the times.

"...impermanence and potential for chaos, which is a basic condition of the digital medium."

This is kind of an eye-opening read for me. I never had any idea so many designers put so much thought into creating type faces, it was something I never thought about - they were just different styles to choose from on the computer. I find it interesting that a lot of faces were like bastard children of their generation, from even before now. There's a whole destructive approach and irreverence to convention and legibility.

I think it'd be fun to try playing with this in my own work and explorations - but I don't think it'll come too naturally. My mind doesn't know what to do with this yet @___@

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